Privacy Policy

Last Updated: October 11, 2025 Effective Date: October 11, 2025

MarginGuard (“we,” “our,” or “us”) is operated by Forgeframe Labs LLC, a United States limited liability company. We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website, app, and related services (collectively, the “Service”).

By using MarginGuard, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Information You Provide

We collect information that you voluntarily provide when you:

  • Create an account or subscribe to our Service
  • Connect your Amazon Advertising account or other integrations
  • Enter billing details for payment
  • Contact us for support or feedback

This may include:

  • Name, email address, and contact information
  • Company or business name
  • Amazon Ads profile identifiers and advertising data
  • Payment information (processed securely by Stripe)

1.2 Information Collected Automatically

When you use MarginGuard, we automatically collect:

  • Device and browser information (IP address, operating system, user agent)
  • Usage data such as pages visited, clicks, and login timestamps
  • Application logs and performance metrics
  • Cookies and similar technologies (see Section 7)

1.3 Third-Party Data

When you link your Amazon Ads account, we retrieve advertising data through Amazon’s API, including:

  • Campaign, ad group, keyword, and search term performance metrics
  • Budget and spend data
  • Portfolio and targeting details

We access this information only to provide analytics and monitoring functionality within your account.

2. How We Use Your Information

We use your data to:

  • Operate, maintain, and improve the MarginGuard platform
  • Generate analytics, insights, and performance reports
  • Send you email digests, alerts, and updates you’ve opted into
  • Process billing and manage subscriptions
  • Provide customer support and respond to inquiries
  • Detect, prevent, and address fraud, abuse, or technical issues
  • Comply with applicable U.S. laws and regulations

We do not sell your personal data.

3. How We Share Information

We may share your data only in the following limited cases:

  • Service Providers: With trusted vendors such as Stripe (billing), Supabase (database and hosting), and email service providers who process data on our behalf under strict confidentiality agreements.
  • Legal Compliance: If required by law, regulation, subpoena, or court order.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of the transaction.

We do not share Amazon Ads data with third parties other than as necessary to provide the Service.

4. Data Retention

We retain your personal information only for as long as necessary to provide our Service or as required by law. You may request deletion of your data at any time by contacting us (see Section 10).

If you delete your account, all personal and connected advertising data will be permanently removed from our active systems within 30 days, unless retention is required by law.

5. Data Security

We implement industry-standard security measures to protect your information, including:

  • HTTPS/TLS encryption for data in transit
  • Secure password hashing and salted authentication
  • Access controls and least-privilege permissions
  • Regular security audits and monitoring

However, no system is completely secure. You use the Service at your own risk.

6. Your Rights

You may:

  • Access and receive a copy of your data
  • Request correction or deletion of your personal information
  • Opt out of non-essential marketing emails at any time

To exercise these rights, contact us at marginguard@forgeframelabs.com.

7. Cookies and Tracking

We use cookies and similar technologies to:

  • Maintain your session and authentication
  • Analyze usage and improve functionality
  • Personalize your experience

You can disable cookies in your browser settings, but some features may not function properly.

8. Children’s Privacy

MarginGuard is not intended for children under 18. We do not knowingly collect personal information from minors. If we learn that a child’s data has been collected, we will delete it promptly.

9. Contact Us

If you have any questions or requests about this Privacy Policy or your data, please contact us at:

Forgeframe Labs LLC Attn: Privacy Officer Email: marginguard@forgeframelabs.com

10. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of the Service after changes means you accept the updated policy.